Now I have been a fan for Tweetdeck for a number of years, I have recommended it at events I have spoken at and even given one on one training courses to people as I thought it was a great tool. The product has always previously been created in Adobe Air making it a pretty slick package to use and it usually updated quickly. Today I have downloaded the latest version and I am not a fan at all. I should point out that I use Tweetdeck to manage around 15 different profiles and I have done it pretty easily in the past but I am worried that it might be time to switch to ...

Here is an interesting video that has been created for/by the airline KLM on its social media strategy which I got from one of my local friends David Turner – so hat tip to him. I have to admit when I opened it and saw it was nine and a half minutes long, I thought there is no way am I watching this, but I actually stuck it out for once and it was fairly impressive. I have worked for a couple of airlines before and I like to follow what they get up to in the social world as you never know when you will be asked to take part in ...

I think I speak for most people when I say we have all been saddened by the recent events in Tottenham.  A young man called Mark Duggan was shot dead recently by the police and this has cause some unrest in the northern borough of London. It has been widely reported that social media but more importantly Twitter was responsible for gathering these individuals together. However, this isn’t true. Social media is just a means of modern day communication. I gave my initial thoughts about this in a ...

If you are like me I am sure you get messages all the time about clever ways to spread your messages out on the World Wide Web. You will also sadly probably receive lots of spammy messages that ask you do this that to get the most out of twitter and the occasional one on Linked-in. However, a good idea for spreading awareness across a social network is “Pay with a tweet” which is basically an idea that you get something free if you tweet about it on your own account. It sounds a bit spammy I grant you but when you consider you are giving something away for something that takes 2 seconds I don’t think it ...

So last week I attended a meeting down in Kent with a very senior SEO expert (who shall remain nameless) but who runs a large digital team. He called me and my colleagues in to discuss the possibility of helping them create some interesting and engaging online campaigns. I am always interested when I meet senior people from the SEO world as they often have a different take on things to us public relations types and I find it kind of refreshing to talk about the more geeky side of digital. I asked him how important he now felt social media was now on search. I told him that in the PR industry we have known for a long ...

Please excuse me if this is a bit of a rant but I felt the need to get it out of my system once and for all. You would have to have been hidden under an extremely large rock this week to miss the story about a twitter user revealing the details of celebrity super injunctions on Twitter. In fact, it even made the 10’o clock news last night and my first thought was why? Various people confirmed on Twitter last week the details of the married footballer – in ...

I read a great post on the launch of a new page Facebook has launched called Journalists on Facebook. It is Facebook’s attempt to get more journalists using Facebook rather than Twitter but I have my reservations with this as an overall concept. Firstly, I would like to point out that Facebook is brilliant at what it offers to a page admin because you can share a wider range of content with your likes/followers and you can get statistics from a page through its insights section. Add ...

This weekend was interesting as a Liverpool FC fan, we lost a manager who was a nice chap but didn’t look big enough for the job. So Kenny Daglish stepped up after being asked and he selected the team for the match against Manchester United. The team lost but I have to admit the performance was one of the best from them I have seen this season but that isn’t saying much. The fact that they played with 10 men for the majority of the game did bode well though. However, something that ruined the game was a penalty awarded to Man Utd for questionable contact on Dimitar Berbatov in the second minute. ...

In this country cameras and any other form of recording equipment are banned from our courtrooms to stop the media interfering with live trials, but this week the British Chief Justice actually ruled that there is to be no ban on using the social network Twitter in the courtroom. Twitter finally became a courtroom tool last week when a court judge allowed mediamen to tweet from a bail hearing for WikiLeaks founder Julian Assange. However, two days after this ground breaking moment another judge barred it, so it’s clearly still a contentious issue. I have to admit I am slightly worried what a micro-blogging service like Twitter could do to a live trial and I think they need to treat ...

You might remember that I posted a while back about a social media campaign we have been running for the global music manufacturer Audio-Technica. We ran a social media audit and workshop for them and created an online strategy which included launching the alternative Christmas track competition, which has been a lot of fun to run and organise albeit very busy. In the last few months we have received a huge number of musical entries from all across the world varying in quality and genre. The original aim of the campaign was to seek ...