Facebook has today announced its new edit feature which allows users and page administrators to edit their statuses after they have been posted. According to the latest research 94% of all Facebook users have actually deleted posts due to typos and poor mistakes in Facebook updates because there was previously no edit function. The recent launch of Google+ has forced the more established social network to raise its game by releasing a whole new set of features. I bet you have been reading ...

So the big news is finally here, Facebook has bought location based game Gowalla. The competitor to Foursquare didn’t quite keep up and more recently tried to reposition itself but now the social media juggernaut that is Facebook has gone and bought it. According to the BBC: In September it refocused its efforts on becoming a travel service, offering "social guides" to 60 cities, including London, Paris and Chicago, based on its members' postings. At the end of ...

If you are like me I imagine you have read quite a few posts before that give the usual advice about writing interesting and engaging content. Well I didn’t want to write something completely about the theory because I am always covering that type of stuff on here. As most of you know I manage a lot of social media communities for companies and brands of all sizes some regional, some national and others on a global basis. One thing I have noticed is that things have changed significantly in social media and online PR over the ...

So the social network juggernaut that is Facebook took another step forward with its face recognition software for photographs this week. Basically the new Tag Suggestions feature scans photos and automatically picks out existing friends by guessing them asking you if you would like to tag them. Now this feature would sound pretty good if you were told about it and asked if you wanted to use it? Sadly, although Facebook is all about being social it still seems to forget how to announce these new features to us. In its defence when the feature was launched in the US at the back end of last year Facebook did notify its users but it didn’t over ...

On Wednesday I attended the Social Network Debate which was held by my good friends Lucre Social  and the topic we had up for discussion this time was “Are social networks are a distraction for marketeers?” There were a lot of senior marketers and PR people in the room from brands like the BBC, Groupon, Intel and Videojug. PR Week was also in attendance and one of the panel members was John Morter who famously took on X-factor mogul Simon Cowell in 2009 with his rage against the machine campaign. I found his insights particularly interesting as he had a very different view to most people. The debate raged on and it seemed that although many people did ...

Here is an interesting concept – everyday we hear more and more about Facebook growing and I read a lot of posts of people asking for new features or making recommendations on how Facebook can change and get better. This has prompted Venessa Miemis to create “The Future of Facebook” project which is basically a campaign to gather enough money together to interview a huge amount of big hitters and ask the big question “What is the future of Facebook?” Let’s hope it’s better than that of Friends Reunited. For the record my view on the future of Facebook is that it will become a mobile hub that allows us to buy, interact, share ...

Yesterday was a pretty exciting day, not least because it was the football transfer deadline day and we saw the British transfer record broken but also because Facebook announced Facebook Places Deals product in UK and Europe and I think this is going to be a big deal. I think Facebook played catch up following the huge excitement of Foursquare and to a lesser extent Gowilla in 2009/10, as people across the world used their mobiles to check-in to local venues and give their tips and advice on certain places. Foursquare had been around quite a while when Facebook launched its Places product but as soon as it did the mobile check-in game ...

Happy New year to you all, last night was a bit stranger than normal, not just because my whole family are currently struggling with one of those nasty winter viruses but because we experienced an earthquake sat at home. It was just after 9pm and I was sat up watching something on TV when the whole house began to shake, the cupboards started to make rattling noises. It lasted for a about five seconds and felt like a huge train was driving past right under our house. As soon as we felt it we knew it was a tremor but we weren’t sure far it would have travelled, so I went onto my Facebook account and it was full ...

You might remember that I posted a while back about a social media campaign we have been running for the global music manufacturer Audio-Technica. We ran a social media audit and workshop for them and created an online strategy which included launching the alternative Christmas track competition, which has been a lot of fun to run and organise albeit very busy. In the last few months we have received a huge number of musical entries from all across the world varying in quality and genre. The original aim of the campaign was to seek ...

I read an article today about a survey, which is reported to be the largest into online traffic, that sadly I whole heartedly disagreed with. The article which appeared in CorpComms Magazine stated the following about the survey: While two thirds of online companies use Facebook to promote their business, less than 30 per cent find the platform remotely effective in driving traffic to their website, according to the world's largest survey of website traffic. Micro-blogging site Twitter fared equally badly with just 27 per cent of online companies attributing any rise in website visitor numbers to their presence on ...