Tag Archives: Alexa

  • I have been writing online conversation reports for clients for a number of years now and during that period of time it would be understandable to think that we have seen significant changes in the social channels that are influential in these reports. However, in almost all of the 60+ online conversation reports I have written, blogs are still the most influential sources for brands, whether it is business-to-business or business-to-consumer. It is for this reason that I decided to share some quick tips on how to identify an influential blog. I should add a caveat that I would use all of these tools together to give me a feel for a blog, so I wouldn’t recommend using one ...

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