As I sure many of you know I am the social media coordinator for the CIPR in the Yorkshire and Lincolnshire region. As a regional committee we get involved in organising lots of corporate events and training but on the whole we don’t organise many fun networking events. I felt we needed to hold a [...]
For the last nine months I have been working on creating a Twitter management application that added value to the Twitter experience. The application, called Tweasier, is currently in beta testing and has several hundred people using it on a daily basis – I have found their feedback absolutely invaluable and I now recognise the [...]
UPDATE: This will now be launching around end of April as we have decided to add a few more features following feedback from some Twitter users. A while back I wrote a post about an internet (fashion) community I am involved with (http://www.thefashionpixie.com/) and I said it was just one of several web projects that [...]
I am an administrator on quite a few Facebook fan pages. I use the platform with some of my clients depending on whether the platform fits the client’s communications strategy. There are good things and bad things about Facebook. A good thing is it is constantly improving and looking to make its experience better. A [...]
I had to share this today as it made me smile, Tom Murphy placed this video on his blog at it cheered me up no end. How many of us have seen pointless PR embargoes? Well this video pokes fun at them and the world of social media marketing – genius. Embargoes Possibly Related [...]
An article in The Economist last week claimed that public relations companies are feeling much better about things and doing far better financially. The article stated: “According to data from Veronis Suhler Stevenson (VSS), a private-equity firm, spending on public relations in America grew by more than 4% in 2008 and nearly 3% in 2009 [...]
If you work in marketing or public relations, the chances are you are now regularly being asked to use social media to spread your client’s messages. I have met lots of marketers and business owners who are surprisingly still trying to figure out how to get the most out of these channels with many trying [...]
This is quite a timely post really, you may have noticed I haven’t been quite as active as I normally am recently, well that is because I have been busy working on several exciting online projects and I thought it was about time I shared one of them with you. During the last couple of [...]
I have been talking about Twitter quite a bit recently on a number of blogs that I have the pleasure to write on. I don’t share everything on my own blog but I think this tool is worth sharing if you like using free tools for monitoring purposes. Tweet Cloud is a well produced free [...]
A report by Lightspeed Research revealed this week that consumers in the UK won’t pay for their online news content. We have all heard about Rupert Murdoch’s plan to move to a paid for content business model. Personally, I think this is a very risky strategy but the newspapers certainly have to do something to [...]
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